In today’s fast-paced business landscape, understanding your market and competition through thorough market research and competitive analysis is more crucial than ever. As someone who’s worked with numerous businesses over the years, I’ve witnessed firsthand how a well-executed competitive analysis can transform a struggling business into a market leader. Whether you’re a startup founder or an established business owner, developing a comprehensive business strategy begins with knowing exactly where you stand in relation to your competitors. The Foundation of Competitive Analysis Before diving deep into competitive analysis, it’s essential to understand what we’re really looking at. Harvard Business School professor…